
We Are All Angel: Mugler’s first set of arty digital collectibles
The Mugler brand moving to the metaverse is all about creating a limitless virtual playground with an unlimited space to dream, escape and transform. It therefore seemed very natural, yet historic, for it to operate its first digital collectibles drop augmented by self-identity in 2023. In a way, by encouraging everyone to be their own creation, Mugler has always been metaverse-native. The brand is now about to make it official.
07 Feb 2023